Post by account_disabled on Nov 14, 2023 7:23:16 GMT
News and Google News for negative mentions. As a result of monitoring , on average , we find − negative mentions per day. It is important to understand that one day there may be no negative mentions at all , but the next day there may be negative posts per day. This is a feature of crisis management: regularly monitor mentions, regardless of the results of previous monitoring , because the source and time of occurrence of the negative are unknown. . We duce from the negative: We identify negativity and classify it according to the degree of risk , choose a working model: trolling using accounts , involve brand lawyers , respond with an official account , remove the post , negotiate to issue a refutation. Trolling or responses from brand advocates: we neutralize the negative with the help of positive comments , write with several accounts. We are introducing an official account to prevent the development of negativity and remove competitors stuffing.
We write in the comments a response to the negativity for the group s photo editing servies subscribers on behalf of the company , then we communicate with the author of the negativity in private messages. If the author is not list , write in the comments so that he writes to the official account in private messages. We monitor the reaction of the target audience to our answers on social networks and on review sites: we level out negative mentions so that the number of positive mentions exces the number of negative ones by times. Stage two: introducing positive mentions We introduce positive seings on review sites , in the official VKontakte group and top public pages of the cities where our client is represent. We write from account pages about promotions and innovations in a simple and familiar form.
Mention seing is a tool for increasing positive and neutral mentions about a company. Read about how to write a se in a separate article on our blog . We enhance the positive with the help of account comments on posts in the official group: likes , thank you for the information , useful tips , promotions that are describ in the posts. Advice from practice: publish posts , unpublish delete in a third party community/on a third party site , and also replace fake posts with truthful ones. If you manage to remove or replace a negative post with a refutation , the percentage of positive mentions will increase much faster than after working in the comments. A situation we once encounter.
We write in the comments a response to the negativity for the group s photo editing servies subscribers on behalf of the company , then we communicate with the author of the negativity in private messages. If the author is not list , write in the comments so that he writes to the official account in private messages. We monitor the reaction of the target audience to our answers on social networks and on review sites: we level out negative mentions so that the number of positive mentions exces the number of negative ones by times. Stage two: introducing positive mentions We introduce positive seings on review sites , in the official VKontakte group and top public pages of the cities where our client is represent. We write from account pages about promotions and innovations in a simple and familiar form.
Mention seing is a tool for increasing positive and neutral mentions about a company. Read about how to write a se in a separate article on our blog . We enhance the positive with the help of account comments on posts in the official group: likes , thank you for the information , useful tips , promotions that are describ in the posts. Advice from practice: publish posts , unpublish delete in a third party community/on a third party site , and also replace fake posts with truthful ones. If you manage to remove or replace a negative post with a refutation , the percentage of positive mentions will increase much faster than after working in the comments. A situation we once encounter.